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The weather is beginning to cool off and the first day of Fall is this weekend. That means the leaves will be turning and apples season is here. In honor of the occasion True Terpenes is presenting a look at the terpene profile of the apple. To begin with apples, just as many plants like basil or cannabis have several cultivars…

The following blog on plant flushing is a guest post from Advanced Nutrients. The views, thoughts, and opinions expressed in the text belong solely to the author, and not necessarily to the CannaCon organization, employees or other related individuals. Within the world of cultivation, there seems to be debate over the topic of plant flushing. Opponents of the technique believe…

We have come a long way as an industry. Our founder and CEO Bob Smart started out as a grower. Here is a very comprehensive blog he posted way back in 2004 detailing the progression of his grow under the alias Agent 86. http://www.hempcultivation.com/index.php?topic=13011.0 “It’s kind of interesting that online journals and guys like me using fake names answering questions…

As legal marijuana steps ever closer into the national limelight, cannabis entrepreneurs will do well to harness the marketing power of Google My Business, a free and user-friendly tool that helps businesses and organizations manage their internet presence across all of Google’s offerings, including Maps and Search.   There are an estimated 450,000 local dispensary searches per month in Google.…

In the world of retail, marketing is king – to make your product stand out above the rest and to stay competitive. However, as is the case with cannabis, without TV commercials and printed advertisements, you are left with your packaging as your primary marketing medium. Market research has shown that packaging greatly influences a customer’s buying preferences. When your…

Med vs Rec Cannabis: Whose side are you on? Anyone involved in the cannabis community has been asked this question. This question has turned friends against each other, ripped businesses apart, destroyed reputations, and divided a community. In states like Washington where there once was a booming medical marketplace, with farmers markets, ample patient co-ops and the beginnings of a…

We’ll give you a hint, it rhymes with calls. Cannabis branding, you know it’s a “real” thing when Adweek starts writing about it. Snarky sarcasm aside, there is something to be said when one of the most influential publishing platforms in advertising starts posting articles on best practices to brand your bud. And while this type of recognition is also…

Branding is what sets a business apart from all others – it’s the spark that attracts customers and keeps them coming back for more. Branding is key for any business, especially in a competitive industry like cannabis. Your brand needs to connect with customers on an emotional level and speak to their hearts. It needs to convey the passion behind…

Here’s how you can stimulate expansive root growth in your cannabis plants — which means bigger crops — by utilizing the power of beneficial microbes. As cannabis growers, it’s easy to get so focused on our crop’s vegetation and flower growth that we lose sight of what we can’t see: Our plants’ roots. But the fact is, what we see…