Scott Hauman, Chief Growth Officer, Firebolt
Scott Hauman is the Chief Growth Officer at Firebolt Group where he leads the development and implementation of sales-driving field marketing and branding programs that support Firebolt’s mission and long-term vision. Before coming aboard with Firebolt, Scott was an executive business leader with The Integer Group where he spearheaded innovation and IP development as their network-wide Chief Innovation Officer, responsible for surfacing and operationalizing next-generation ideas and platforms. Prior to becoming CIO, Scott was Integer’s Head of Strategy, accountable for the performance, development, and integration of the agency’s Insight & Strategy department (with 30+ account planners and strategists) and providing leadership to the special commerce-driving units within the department: shopper marketing planning, data & analytics, e-commerce, experience strategy, and retail strategy.
Scott’s career spans both agency-side and client-side environments. He has helped propel category-leading brands forward such as AT&T, Frito-Lay/PepsiCo, Exxon Mobil, Bosch, Coca-Cola, Toshiba, FedEx, Purina, Wells Fargo, Yale University, and more. Prior to joining Integer, Scott co-founded NewFoundry (https://thenewfoundry.com/ ), a pioneering innovation studio working on cutting-edge technologies and experiences for brands in the connected-car and autonomous vehicle space.
His never-ending quest to understand the hearts and minds of global retail shoppers and consumers keeps him actively involved in helping young entrepreneurs bring their ideas to life as a speaker and advisor to several non-profit organizations across the United States. He recently published his first book, titled Brand Stance: a step-by-step guidebook for building a purposeful and thriving brand. For more information, visit brandstance.com