Jake founded the company in 2015 after working in the retail space and noticing a glaring lack of quality and branding in the Vape/Concentrate category. He first made his mark on the Colorado cannabis market and in 2020 expanded into a new market, Michigan. With the success of his operations in these two states, he has continued to push for national expansion and is launching another facility in New Jersey in 2023.

Jake has expanded Loud Labs to become one of the largest independent and minority-owned MSOs in the nation. The Loud Labs umbrella includes brands such as: Pyramid, Doinks, and their most recent project, Zoobies. With the rapid growth in the cannabis space, Loud Labs is poised to move into additional markets throughout the United States.