Francesca is a seasoned marketing expert who brings over 15 years of experience in marketing and communications expertise to Sea Hunter Therapeutics. Prior to cannabis, Francesca worked in the luxury fashion and beauty industries overseeing marketing and business development for an iconic Estee Lauder brand. As a dynamic marketing strategist, Francesca drove brand awareness and loyalty through robust consumer engagement strategies combined with synergistic partnerships with like-minded brands, media and influencers, to ultimately surpass revenue goals year on year. Francesca currently manages communications for all Sea Hunter Therapeutics brands, strategic relations, education and socially responsible marketing initiatives in the cannabis industry.