If you look at the current make-up of the cannabis industry, you’ll see that a large percentage of these teams have something in common – they tend to be largely white and male. But why is cannabis unique in its needs for social equity reform? The cannabis industry was built on the backs of BIPOCs, and are now disproportionately impacted by marijuana prohibition. As a budding industry, cannabis organizations can respond to these problems by making sure that at the foundation of every business, there is a clear set goal of equity at every level. Let Narmin Jarrous, a female executive and woman of color, share her suggestions on how to serve the people in your cannabis organization over the company pockets.
As Exclusive Brands’ Chief Development Officer, Jarrous has implemented a number of social justice, sustainability, and operational invitations to position the vertically-integrated company as a leader in Michigan’s cannabis marketplace. Being a female executive of color working in a largely male-dominated cannabis industry, Narmin supports and encourages others like her to join the cannabis industry through her Social Equity mentorship program at Exclusive Brands. For Narmin, promoting equity in the cannabis space and ensuring BIPOC leaders have a seat at the table is essential to the continued success of the cannabis industry.