Packaging Your Product

November 19, 2021 | 3:30 pm | 4A | Marketing & Branding

Is the look of your package important?
How do you differentiate yourself from the competition?
Supply chain challenges: domestic vs off-shore manufacturing.
What should you expect from your supplier?
What packaging is possible?
Educate the audience on print packaging and labeling. What specifics need to be forwarded to print vendor. Understanding production, timing, deliverability, and setting expectations. Knowledge of what is happening in the marketplace today.

Donald Johnson, VP Business Development, Shapco Printing

40+ years in the graphic arts/printing industry. Supplier of packaging and labels to the medicinal and recreational cannabis market. Manufacturing facility in located in Minnesota. In addition, have been manufacturing products in Asia since 2005.