How to Run a More Profitable Cannabis Business

May 20, 2023 | 11:00 am | Room 1 | Business / Legal

Cannabis businesses are faced with market saturation and the extra burdens of high compliance costs such as testing, waste disposal, Metrc tagging and more. Additionally, because of IRC §280E, cannabis businesses pay higher taxes. Too often, owners drive the business by the seat of their pants—with no direction. Our discussion will focus on how to use the right numbers to increase revenue, profit and cash. It is essential that CEOs understand the numbers that drives their revenue, profit, and cash flow. We will learn about these drivers and how to use it to reach your financial targets. Profit is more important than revenue, and cash is more important than profit


Sandy Suchoff, CPA & Founder, The Canna CPAs

Sandy Suchoff CPA is the founder-principal of The Canna CPAs –voted the #1 Cannabis CPA firm in the country. Suchoff has been featured and interviewed on MSNBC, FOX News, Tune In Business Talk Radio, ONR Oklahoma PBS TV, Chasing News on FOX & WOR, Cannabis Radio, Purple Haze Radio, and Cannabis Tech & Today.
Suchoff has written an article for The National Marijuana News, was featured in a story in Marijuana Venture, was headlined in CPA Trendlines, was interviewed for Snoop Dog’s Merry Jane website, and co-authored a book entitled “Write-off$ to the Rescue,” with a chapter devoted to cannabis tax strategies. Suchoff has been nominated for the California Cannabis Awards in the CPA category, and she was also rated in the top nine accountants in the State of NJ by
As a renowned national speaker on cannabis tax and accounting, Suchoff has been a speaker numerous times in states all over the country for the MJBIZCON, CWCBE,Lucky Leaf, CannaTech, USCC, RAD Expo, NJBIZ, Indo Expo, NECANN, CannaOne, Athletes In Cannabis, NJ Canna Business, and CannaCon. The Canna CPAs has also hosted its own full day of Cannabis learning events featuring Suchoff along with other speakers. Suchoff is now being sought after to speak at Hemp shows on how to run a more profitable business.
Sandy Suchoff CPA is also a part-time law school student who is currently taking off to write her new book entitled: “How to Run a Profitable Cannabis or Hemp Business.”