Data is only useful if you use it and know how to use it. When it comes to the cannabis industry, there are a wealth of software solutions and platforms available to businesses, but understanding how to apply these analytics and insights to help a business grow and scale can be overwhelming. This presentation will focus on what technologies exist in the emerging marketplace and how traditional data solutions are shaping industry-specific software for an improved user experience. Dawne Morris, co-founder and CMO of PROTEUS Business Solution, Inc., will provide a comprehensive overview of the current cannabis tech landscape and how businesses can better utilize their unique data to improve operational efficiency, advance business intelligence, mitigate risk, manage loss prevention, and scale their company. In addition, audience members will receive focused content on ERP solutions, retail delivery, and tracking services, cashless payment applications, and how to customize ERP to fit company needs and goals.