Cannabis Packaging: Navigating Branding, Product Quality, & Regulations

February 24, 2023 | 10:40 am | Room 1 | Marketing & Branding, Operations Management

The rapid commercialization and acceptance of cannabis has given growers of cannabis access to the techniques and products used by their most admired cultivars. With more options available than ever for curing, storing, and packaging cannabis, this session will arm the audience with a broad knowledge of the techniques the most advanced cultivation operations are using to maintain their product integrity, in addition to exploring widespread practices that degrade cannabis.

Armed with the latest data and research in plant and material science, this session will leave listeners with the knowledge to improve the quality of their products by making informed packaging decisions that preserve cannabis quality after harvest. Growers, retailers, and even consumers interested in the impact the storage method of their product is having on their experience should join for a lively discussion full of tips and insights from the most cutting-edge grows in our industry.

Ryan Tatum, Grove Bags, CCO

Ryan Tatum is the Chief Commercial Officer at Grove Bags, a cannabis packaging company that has custom-designed its TerpLoc® film around the unique properties of the cannabis plant in order to create the most effective packaging available in the industry that combines active humidity control with antimicrobial properties to maintain low oxygen levels to form the perfect “cannabis climate.”

As a Virginia native living in Colorado for the past 10 years, Ryan has owned a wide scope of industry businesses from cultivation to consulting. He is incredibly proud of the growth of the cannabis industry expanding to his home state on the east coast & the work he does at Grove Bags to ensure the quality of cannabis is preserved across the various markets.
Ryan has a true passion for cannabis and Grove Bags’ mission.